Meet the Team

A rare combination of computational physics, AI research, and deep domain expertise in physical operations — building the simulation intelligence layer that planning teams have never had.

Laura Keßler - Chief Executive Officer

Laura Keßler

Chief Executive Officer

PhD researcher in Process Engineering at TU Berlin, with experience at the University of Melbourne, HU Berlin, and USC Marshall School of Business. Laura leads Inny's commercial strategy, customer discovery, and go-to-market — combining deep retail operations domain knowledge with a rigorous research foundation.

Salman Fariz Navas - Chief Technology Officer

Salman Fariz Navas

Chief Technology Officer

PhD researcher in Computational Physics at TU Berlin, with experience at the Max Planck Institute for Human Development and Freie Universität Berlin. Salman architects Inny's simulation engine and agentic decision layer — translating research-grade modelling methods into accessible, deployed software.

Meet the Team | Inny | Inny